S1021: Managing and Marketing Environmental Plants for Improved Production, Profitability, and Efficiency

(Multistate Research Project)

Status: Inactive/Terminating

SAES-422 Reports

07/22/2005

04/20/2006

Acuna, A, H.M. Mathers. 2005. Extension outreach for Hispanic workers: Ohio and beyond. HortScience 40(4):1063.


Adrian, John L., Jennifer J. Cain, Patricia A. Duffy, Elizabeth A. Guertal, and J. Walter Prevatt. 2004. Turfgrass-Sod Production: An Economic Evaluation. J. Amer. Society Farm Mgrs. & Rural Appraisers. pp.12-18.


Barton, S., R. Darke and G. Schwetz. 2005. Enhancing Delaware Highways: Roadside Vegetation Concept and Planning Manual. Delaware Department of Transportation.


Beattie, D. J., Berghage, R. D. and Snodgrass, E. 2005. Plants and Substrates are the Heart of the Green Roof. Proc Int. Plant Prop. Soc. Accepted for Publication.


Behe, B., Hardy, J., Barton, S., Brooker, J., Fernandez, T., Hall, C., Hicks, J., Hinson, R., Knight, P., McNiel, R., Page, T., Rowe, B., Safley, C. and Schutzki, R. 2005. Landscape Plant Material, Size, and Design Sophistication Increase Perceived Home Value. Journal of Environmental Horticulture. 23:3:127-133.


Bigger, M. M., H.M. Mathers. 2005. Root hardiness and the influence of NA herbicides in overwintered containers. HortScience 40(4):1024.


Bigger, M.M., and H.M. Mathers. 2005. Root hardiness and the influence of dinitroaniline herbicides in overwintered containers. Northeastern Weed Science Society Proceedings. 59:36.


Brooker, J., D. Eastwood, C. Hall, K. Morris, A. Hodges, and J. Haydu. 2005. Trade Flows and Marketing Practices within the United States Nursery Industry. Southern Cooperative Series Bulletin 404, 76 pp.


Brooker, John, Charles R. Hall, David Eastwood and Alan W. Hodges. 2005. Marketing Practices Within the U.S. Nursery Industry: the 2003 National Survey. Proceedings of the Southern Nursery Association Research Conference, 50:


Brumfield, R.G. 2005. Benchmarks for Small Greenhouses. Presented at the 4th National Small Farm Conference, Greensboro, NC, Nov. 16-19, 2005.


Case, L.T. and H.M. Mathers. 2005. Herbicide-treated mulches for weed control in nursery container crops. Journal of Enviro. Hort. (In press).


Case L.T. and H.M. Mathers. 2005. Oryzalin movement in one-gallon containers from spray oryzalin-treated mulch applications. HortScience 40(4):1102.


Case L.T. and H.M. Mathers. 2005. Effects of dinitroaniline herbicides on root development in containers. Northeastern Weed Science Society Proceedings. 59:38.


Case, L.T., H.M. Mathers and A. F. Senesac. 2005. A review of weed control practices in container nurseries. HortTechnology 15(3):535-545.


DeNardo, J. C., Jarrett, A. R., Manbeck, H. B., Beattie, D. J. and Berghage, D. D. 2005. Stormwater mitigation and surface temperature reduction by green roofs. Transactions of ASAE 48(4): 1491-1496.


Hall, C.R. 2005. The Price is Right. American Nurseryman. 202(6). September 15.


Hall, C.R. 2005. Key Website Characteristics for Effective Green Industry Marketing. Tennessee Green Industry Tips. Vol.1, Issue 2. Summer issue.


Hall, C.R. 2005. Economic Impact of the Green Industry in the United States. Tennessee Green Industry Tips. Vol.1, Issue 3. Fall.


Hall, C., Eastwood, D., Combs, B. and Brooker, J. 2005. Structural Changes in the U.S. Nursery Industry 1988-2003. Proceedings of Southern Nurserymen's Associations Research Conference Fiftieth Annual Report. Vol. 50.


Hall, C., Brooker, J. and Eastwood, D. 2005. Structural Changes in the United States Nursery Industry 1988-2003. Proceedings of Southern Nursery Association Research Conference. Vol. 50. August.


Hall, Charles C., A.W. Hodges, and J.J. Haydu. 2005. Economic Impacts of the Green Industry in the United States. The Department of Agricultural Economics, University of Tennessee, Knoxville, TN, 81pp.


Hall, Charles R., Alan W. Hodges and John J. Haydu. 2005. Economic Impacts of the Green Industry in the United States. Report to the National Urban and Community Forestry Advisory Committee; University of Florida/IFAS electronic document FE566, July 2005, 88 pages, available at http://edis.ifas.ufl.edu.


Hall, C., Sorochan, J., Samples, T., McElroy, S. and Robinson, D. 2005. Cost of Managing a Bermudagrass Football Field in Tennessee. UT Extension. SP651.


Harod, J., S. Barton, V. Budischak, J. Gochenaur, F. Kuehn and G. Schwetz. 2005. Controlling Backyard Invaders. Delaware Cooperative Extension, Newark, DE.


Haydu, John J. and Alan W. Hodges. 2005. Florida sod production industry: a look back at the past forty years. Proceedings of the Southern Nursery Association Research Conference, 50:


Haydu, John J., Alan W. Hodges and Charles R. Hall. 2005. Economic Impacts of the Turfgrass Industry in the United States. Report to the International Turfgrass Producers Foundation, University of Florida/IFAS, 41 pages.


Haydu, John J., L.N. Satterthwaite, and J.L. Cisar. 2005. An Economic and Agronomic Profile of Florida's Sod Production Industry in 2003. Florida Agricultural Experiment Stations, Florida Cooperative Extension Service, Food & Resource Economics Department, Mid-Florida REC, University of Florida, IFAS, April, 34 pp.


Hodges, Alan W., Charles R Hall and John J. Haydu. 2005. The Big Green Machine. Ornamental Outlook, p. 36, Nov. 2005.


Hodges, Alan W., Charles R. Hall and John J. Haydu. 2005. Economic Impacts of the Environmental Horticulture Industry in the United States. Proceedings of the Southern Nursery Association Research Conference, vol 50, pp. 305-310, Dec. 2005.


Hodges, Alan W. and John J. Haydu. Analyze This! Greenhouse Grower, p. 60, May 2005.


Hodges, A., Haydu, J. and Hall, C. 2005. Economic Impacts of the Environmental Horticulture Industry in the United States. Proceedings of Southern Nurserymen's Associations Research Conference Fiftieth Annual Report. Vol. 50.


Jarecki, M., Kling, J.G. and Williams, D.J. 2005. Effect of planting depth on the growth of four taxa of shade trees. Proceeding from the Root Architecture Symposium, Morton Arboretum, Lisle, Illinois.


Klingeman, W., Hall, C. and Babbit, B. 2005. Master Gardener Perception of Genetically Modified Ornamental Plants. Proceedings of Southern Nurserymen's Associations Research Conference Fiftieth Annual Report. Vol. 50.


Mathers, H.M. 2005. Ornamental weed control. Summary of presentations Ohio pesticide applicator recertification conference Pp. 42-47.


Mathers, H.M. 2005. Greenhouse weed control. American Nurseryman 202(7): 24-26, 28-29.


Mathers, H.M. 2005. Overwintering ornamental plant material: The cold facts. Indiana Nursery and Landscape News 65(5):30-33.


Mathers, H.M. 2005. Problematic weeds in Ohio landscapes and nurseries: Part 4. The Buckeye. January Pp. 16 and 18.


Mathers, H.M. 2005. The power of Ayuda Techna: Technical training opportunities for Hispanic employees. The Buckeye. June Pp. 14, 17.


Mathers, H.M. and L.T. Case. 2005. Field evaluation of various herbicide and mulch combinations for ornamental weed control. HortScience 40(4):997-998.


Mathers, H.M. and L.T. Case. 2005. Field evaluation of various herbicide and mulch combinations for ornamental weed control. Northeastern Weed Science Society Proceedings 59:45.


Mathers, H.M. and L.T. Case. 2005. Problematic weeds in Ohio landscapes and nurseries: Part 4. The Buckeye. February Pp. 15-18.


Mathers, H. M. and L.T. Case. 2005. The latest research in ornamental weed control. Part 1: Issues, new herbicides. The Buckeye. March Pp. 15-18.


Mathers, H. M. and L.T. Case. 2005. The latest research in ornamental weed control. Part 2: New formulations. The Buckeye. April Pp. 14, 18.


Mathers, H. M. and L.T. Case. 2005. The latest research in ornamental weed control. Part 3: Field evaluation of various herbicide and mulch combinations for ornamental weed control. The Buckeye. May Pp. 14, 18, 20.


Mathers, H.M. and L.T. Case. 2005. Field evaluation of various herbicide and mulch combinations for ornamental weed control. The Buckeye. July Pp. 18-19.


Mathers, H.M. E.S.I. Grosskurth, M. M. Bigger, L.T. Case and J.A. Pope. 2005. Development of an Ohio liner production system in retractable roof houses: Field comaparison with West Coast-grown liners. HortScience 40(4):1048.


Mathers, H.M., S.B. Lowe, D.K. Struve and C. Scagel. 2005. Factors altering root growth in nursery containers. Part 2: Media decomposition and chemical Properties. The Buckeye. October Pp. 15-18.


Mathers, H.M., S.B. Lowe, D.K. Struve and C. Scagel. 2005. Factors altering root growth in nursery containers. Part 1: Media physical properties. The Buckeye. September Pp. 15-18.


Mathers, H.M., J.A. Pope and L.T. Case. 2005. Further investigations into herbicide treated mulch. Northeastern Weed Science Society Proceedings. 59:47.


Mathers, H.M., A. A. Stoven, D. K. Struve, L.T. Case and E. S. I. Grosskurth. 2005. Liners benefit from retractable roofs. Nursery Management and Production 21(9):67-70.


Mathers, H.M., A. A. Stoven, D. K. Struve, E. S. I. Grosskurth and L.T. Case 2005. Tree liner production in retractable roof greenhouses (RRGs). The Buckeye. Educational Update. June Pp. 1-8.


Mathers, H. M., and Stushnoff, C. 2005. Screening Malus seedlings for cold resistance. HortScience 40 (2):318-322.


Mathers, H. M., Yeager, T. and Case, L. T. 2005. Improving irrigation water use in container nurseries. HortTechnology 15(1):8-12.


Maynard, B. 2005. What is Your Favorite Plant? Rhode Island Nursery and Landscape Association Newsletter. 51(3):14-16.


McNiel, R. E. & S. Bale. 2005. Evaluation of Hydrangea macrophylla for Cut Stem Potential. Nur. Land. Prog. Res. Report PR-520. Univ. of Kentucky. pp. 35-36.


Park, D.M., Cisar, J.L., McDermitt, D.K., Williams, K.E., Haydu, J.J., and Miller, W.P. 2005. Using Red and Infrared Reflectance and Visual Observation to Monitor Turf Quality and Water Stress in Surfactant-treated Bermudagrass Under Reduced Irrigation. Journal of International Turfgrass Research, 10(2): 115-120.


Phillips, J. D. 2005. Assessing Consumer Preference for Value-Added Horticultural Products. M.S. Thesis. The Pennsylvania State University, University Park, PA, 106 pp.


Sicuranza J., N. Castrataro, B. Johnson, and B. Maynard. 2005. Softwood Cutting Propagation of Native Lauraceae (Lindera benzoin (L.) Bl. and Sassafras albidum (Nutt.) Nees.) as Alternatives to Invasive Horticultural Plants. Proc. Int. Plant Prop. Soc. 55: (in press).


Stachler, J, M. Rose, H.M. Mathers (Technical advisors/contributors). Folck, C. and J. Kick-Raack. 2005. Ohio pesticide applicator training: A study guide for commercial industrial vegetation applicators. Ohio State University Extension Bulletin 841-5. Pp. 1-105.


Thuring, C. E. 2005. Green Roof Plant Responses to Different Media and Depths when Exposed to Drought. M.S. Thesis. The Pennsylvania State University, University Park, PA, 96 pp.


Uva, W.L. 2005. Chapter 5. Variable Costs: General Discussion, Chapter 6. Calculating Variable Costs, and Chapter 15. Profitability in the Greenhouse Industry. -Tips on Operating a Profitable Greenhouse Business. OFA-An Association of Floriculture Professionals. Columbus, Ohio.


Uva, W.L. 2005. Chapter 10. Ornamentals. New York Economic Handbook 2006. Dept. of Applied Economics and Management, Cornell University, Ithaca, New York.


Wehry, R. H., Kelley, K. M., Berghage, R. D. and Sellmer, J. C. 2005. Using intercept and telephone survey methods to assess consumer awareness and purchasing of Pennsylvania gardener selects, HortTechnology 15 (1): 157-163.

09/15/2006

04/26/2007

Bale, S., T. Jones and R. E. McNiel. 2006. Hydrangea macrophylla as a plant for Kentucky landscapes. Southern Nursery Association Research Conference Proceedings, 51:468-470.

Barton, S. R.Darke and G. Schwetz. 2007. Enhancing Delaware Highways: Roadside Vegetation Establishment and Management Manual. University of Delaware. In progress. Plants for a Livable Landscape brochures. In press.

Behe, Bridget K. 2006. Comparison of Gardening Activities and Purchases of Homeowners and Renters. J. Env. Horticulture 24(4):217-220.

Behe, Bridget K. 2006. Surprise! Renters do Garden. GMPro 26(11):58-60.

Behe, Bridget K. 2006. Research Shows Why Consumers are Loyal. GMPro 26(9): 79-81.

Behe, Bridget K. 2006. What Can Customer Loyalty Programs Do for You? GMPro 26 (7):95-97.

Behe, Bridget and Charles Hall. 2006. Quality Landscaping Can Add Value to Tennessee Homes. Tennessee Green Times. 7(2):13-20.

Behe, Bridget K. 2006. The Business of Paradigms. GMPro 26(5):69.

Behe, Bridget K. 2006. What is Your Brand Promise? GMPro 26(3):61-63.

Behe, Bridget K., J. Hardy, S. Barton, J. Brooker, T. Fernandez, C. Hall, J. Hicks, R. Hinson, P. Knight, R. McNiel, T. Page, B. Rowe, C. Safley, and R. Schutzki. 2006. Landscape plant material, size, and design sophistication increase perceived home value. The Michigan Landscape (March):18-25.

Behe, Bridget K. 2006. Older Gardeners Buy More. GMPro 26(1):97-99.

Behe, Bridget K. 2006. Pricing Greenhouse Crops. Northwest Ohio Floriculture Commercial Resource. 2(1):6.

Behe, Bridget K. and Jennifer H. Dennis. 2006. The Changing Face of the American Gardener. Southern Nursery Association Research Conference Proceedings 51:253-256.

Brumfield R.G., and L.S. Martin. 2006. How to survive the Big Boxes: A Hand's-on Workshop on Cost Accounting and Marketing. Indiana Nursery and Landscape Association News, 66(6)22-24. (Invited).

Brumfield, R.G. and L.S. Martin. 2006. Marketing strategies for small growers. Greenhouse Product News 16(12):42-44. (Invited).

Brumfield, R.G. and L.S. Martin. 2007. What to do when a big box store moves to town. Proceedings of the New Jersey Vegetable Growers Meeting. Atlantic City, NJ, January 16-18, 2007, Trump Taj Mahal.

Brumfield, R.G. 2007. Financial benchmarks. Proceedings of the New Jersey Vegetable Growers Meeting. Atlantic City, NJ, January 16-18, 2007, Trump Taj Mahal.

Brumfield, R.G. 2006. Profitability of producing outdoor cut flowers. Southern Nursery Association Research Conference Proceedings. 51:249  252.

Brumfield, R.G. 2006. Market to Market: A new tool for assessing marketing alternatives. New Jersey Vegetable Growers Meeting. Atlantic City, NJ, January 10, 2006, Borgata Hotel Casino and Spa, January 10, 2006.

Brumfield, R.G. 2006. Can you make money growing cut flowers?. Proceedings of the New Jersey Vegetable Growers Meeting. Atlantic City, NJ, January 10, 2006, Borgata Hotel Casino and Spa, January 10, 2006.

Brumfield, R.G. 2006. Costs and returns of producing outdoor cut flowers. HortScience 41(4):981.

Brumfield, R.G. 2007. The Impact of High Energy Costs and What to do About It. Farm Management News & Views 9(1).

Brumfield, R.G. 2006. How Can Small Greenhouses Compete against Big Boxes? Farm Management News & Views 8(1).

Case, L. T., and Mathers, H. M. 2006. Herbicide Treated Mulches for Weed Control in Ornamentals. Journal of Environmental Horticulture 24:84-90.

Dennis, Jennifer H. and Bridget K. Behe. 2006. Does Emotion Drive Gardening Purchases? Southern Nursery Association Research Conference Proceedings 51:257-260.

Dennis, Jennifer H., Richard A. Spreng, Thomas J. Page Jr., and Bridget K. Behe. 2006. What Happens After Product Failure: An Examination of Switching? 5th Annual Hawaii International Conference on Business.

Hall, Charles R, Alan W. Hodges and John J. Haydu. 2006. The Economic Impact of the Green Industry in the United States HortTechnology, 16(2):345-356.

Hall, Charles R. 2006. A Strategic Business Plan is a Valuable Managerial Asset, OFA Bulletin, Number 898, September/October 2006.

Hall, Charles R. and Bridget Behe. 2006. Quality Landscaping Can Add Value to Tennessee Homes, Tennessee Greentimes, 7(2).

Hall, Charles R. 2006. TNLA Strategy Session: A Success!, Tennessee Greentimes, 7(3).

Hall, Charles R. 2006. Equipment Management, Ornamental Outlook, March 2006.

Hall, Charles R. 2006. Economic Impacts of the Green Industry in the United States, National Urban and Community Forestry Advisory Council 2005 Annual Report, published March 2006.

Hall, Charles R. 2006. So What Is the Best Retail Price? Tips for Getting a Great ROI, TNLA Greentimes, 7(1).

Combs, Bryan, Charles Hall, John Brooker, and Bill Klingeman. Regional Analysis of Trade Flows and Marketing Practice Trends in the United States Nursery Industry, Proceedings of Southern Nurserymens Associations Research Conference: 51: 270-275.

Hall, Charles R. 2006. How Can They Sell It For That Price?, Commercial Horticulture News and Information, 1(2).

Hall, Charles R. 2006. Cost of Managing a Bermudagrass Football Fields, Commercial Horticulture News and Information, 1(1).

Hicks, Jessica M. Thomas J. Page Jr., Bridget K. Behe, Jennifer H. Dennis, and R. Thomas Fernandez. 2006. Delighted Consumers Buy Again. Journal of Customer Satisfaction, Dissatisfaction, and Complaining Behavior. 18:94-103.

Hinson, R. and T. Koske. 2006. Projected costs and returns from centipede sod production in Louisiana. A.E.A. No. 139. Department of Agriculture Economics and Agribusiness, LAES, LSU AgCenter, Baton Rouge, p. 40.

Haydu, John, Alan Hodges, and Charles Hall, Economic Impacts of the Turfgrass and Lawncare Industry in the United States, Contract report for the International Turfgrass Research Foundation, Turfgrass Producers International, Rolling Meadows, IL., available at http://edis.ifas.ufl.edu/FE632, March 2006.

Haydu, J.J., A.W. Hodges and C.R. Hall. 2006. Contribution of the Turfgrass Industry to the U.S. Economy. Proceedings: 22nd Australian Turfgrass Conference, Brisbane, Australia 22(1):32-47.

Haydu, J.J., A.W. Hodges and C.R. Hall. 2006. Economic Impacts of the U.S. Golf Course Industry: With A Closer Look at Florida. Proceedings: 22nd Australian Turfgrass Conference, Brisbane, Australia 22(1):48-60.

Hodges, Alan W., John J. Haydu and Charles R. Hall. 2006. Economic Impacts of the Turfgrass and Lawncare Industry in the United States, Southern Nursery Association Research Conference Proceedings, 51:261-268.

Jarecki, M.A., Williams, D.J. and Kling, G. 2005. The effect of planting depth on shade tree caliper growth in the nursery. Proceedings of the Root Architecture Conference Morton Arboretum.

Jarecki, M.A., Williams, D.J. and Kling, G.L. 2006. Planting depth and tree performance. HortScience 41(4):1026.

Kelley, K.M., Stumpf, J., Sellmer, J.C. and Bates, R.M. 2006. Invasive plant species: Results of a consumer awareness, knowledge, and expectations survey conducted in Pennsylvania. J. Environ. Hort. 24(1):53-58.

Kelley, K.M. and Wehry, R.H. 2006. Consumer interest in gardening topics and preferred information sources. Journal of Extension 44(2) http://www.joe.org/joe/2006april/rb7.shtml

Klingeman, William, Charles Hall and Beth Babbit. 2006. Master Gardener perception of genetically modified ornamental plants provides strategies for promoting research products through outreach and marketing, HortScience, Volume 41, Number 5, August 2006.

Martin, L.S. and R.G. Brumfield. 2006. Marketing for a Greener Greenhouse. Southern Nursery Association Research Conference Proceedings. 49:452-463.

McNiel, R. E., S. Bale & B. Vaneva. 2006. Hydrangea macrophylla cultivars potential for floral cut stems. Southern Nursery Association Research Conference Proceedings, 51:648-650.

09/27/2007

Hall, C. R., Hodges, A. W., and Haydu, J. J. Economic Impacts of the Green Industry in the United States. 2007. Southern Cooperative Series Bulletin 406. http://www.utextension.utk.edu/hbin/scsbeconomic.htm

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